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AEON Bandar Utama Redefines the Shopping Experience with a Wholesome Grocery Section and Enhanced Food Section

PETALING JAYA, 7 December 2018 After five months of refurbishment, AEON Bandar Utama now has a fresher look and more food options thanks to improvements to its Delicatessen and supermarket sections.

The Delicatessen at AEON Bandar Utama is a one-stop deli that also offers ready-to-eat meals that range from authentic and fresh Japanese cuisine such as sushi and assorted tempuras, to cooked meat, hot snacks, sandwiches, fresh salad and more. Local cuisine are also available. These options not only cater to working adults seeking a hearty and fast meal, but those who want to dine-in after some retail therapy. Regardless, the new Delicatessen offers a comfortable and cosy dining environment for all.

Shinobu Washizawa, Managing Director of AEON CO. (M) BHD. said: “The refurbishment of AEON Bandar Utama was done not only to refresh the aesthetics of the store, but to redefine our customers shopping experience. The new offerings, layout and variety of food options at AEON Bandar Utama are made with the thought of becoming a one-stop place for all your shopping desires whilst giving a holistic lifestyle shopping experience for the whole family to enjoy together.”

Among the new offerings at Delicatessen AEON Bandar Utama is the ‘We Cook You Eat’ cooking station, where shoppers can purchase fresh ingredients from the refurbished AEON supermarket and have it cooked on-the-spot. In addition, a new non-halal section that comes complete with a cafĂ© called C’est La Vie has been added.

To complement the new Delicatessen at AEON Bandar Utama, the supermarket section has received a makeover as well. Customers that shop there will be spoilt for choice, thanks to nine (please see appendix) different corners and counters. Among the options is the Salmon Corner where shoppers can find fresh salmon in various cuts and a Zenxin (Organic) Counter for those looking for organic produce.

In addition to an enhanced Delicatessen and supermarket section, AEON Bandar Utama has also given its electrical appliances section an upgrade. Called ‘Little Akihabara Electrical Station’ and inspired by the famous district in Japan of the same name, the section is now home to the latest white goods, as well as TVs, laptops and more. To celebrate the refurbishment, there will be exclusive discounts on selected products from 7 to 23 December 2018.

Further enhancing the shopping experience is support for the AEON Member Plus Visa Card and AEON Wallet mobile app. Thanks to these options, customers will not only be able to make purchases faster, but earn more rewards as well. Customers can sign up for the AEON Member Visa Plus Card at any AEON customer service centre, while the mobile app is free to download on both the Apple App Store and Android Play Store.

AEON Bandar Utama is located in 1 Utama Shopping Centre. Business hours are from 10am to 10pm on Sundays to Thursdays and 10am to 11pm on Fridays and Saturdays. For further information, customers can contact 1-300-80-2366.


About AEON CO. (M) BHD

AEON CO. (M) BHD. is a leading General Merchandise Stores (GMS) cum supermarket chain in Malaysia, with 27 AEON Malls, 35 AEON Outlets, 2 MaxValu and 3 MaxValu Prime Supermarkets across the country. In the spirit of the name AEON, which means eternity in Latin, AEON’s goal is to work together endlessly with its customers, suppliers, business partners, shareholders and the community to create a future of limitless promises. Incorporated in 1984 in response to the Malaysian Government’s invitation to help modernize the country’s retailing industry, AEON’s chain of stores strive to satisfy the ever changing needs and desires of consumers. Guided by its “Customer First” philosophy, the company’s acute understanding of the target market needs, aided by optimal product-mix, AEON surpasses consumer expectations and enhances their experience every time they shop. All this is encapsulated in the tagline “AEON Enriching Your Lifestyle”.

AEON also strongly supports environmental sustainability by championing various recycling, energy conservation and tree planting causes, by engaging and encouraging various parties, including staff, customers, NGOs, government agencies and the community at large to participate.

In 2015, AEON introduced the 'Do Mall' initiative as part of its rebranding exercise to rebrand AEON Shopping Centres to AEON Mall. The initiative marks a next step in product innovation whilst maintaining customers' favourites, a yearlong activities to enhance shopping experience and a new refreshed AEON Mall with more offerings from food, to entertainment, to fashion and to community events.

AEON has been awarded the Gold in Retail category by Putra Brand Award for 7 consecutive years since 2011. AEON was also awarded Green Leadership by Asia Pacific Entrepreneurship Awards in 2010 and 2011. In recognition’s of AEON’s CSR initiative, the Federation of Asia-Pacific Retailers Associations (FAPRA) awarded AEON the Regional Award for “Best Efforts in Social Responsibility” in 2017. To date, AEON has planted more than 500,000 trees within Malaysia and the Malaysian AEON Foundation (MAF) has donated more than RM9 million to charity causes

For more information, please visit: www.aeonretail.com.my or www.facebook.com/aeonretail.my

Almaiyah Abd Aziz
Public Relations and CSR, AEON CO. (M) BHD.
03-9207 6246

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Cohn & Wolfe
Isaiah Augustin / Bryan Chan
014-675 2407 / 012-613 5223